Qiddiya Set to Welcome Impact Makers Forum ‘ImpaQ’ 2026
Saudi Arabia’s bold vision for the future of media and entertainment is taking a powerful next step. The Kingdom’s groundbreaking gigaproject, Qiddiya, is set to welcome the world’s most influential voices as the host of the second Impact Makers Forum (ImpaQ) in 2026.
Announced by Minister of Media Salman Al-Dosari, this move signifies a strategic fusion of place and purpose. ImpaQ, organized by the Ministry of Media, is more than a conference; it is a global gathering designed to unite leading digital content creators, influencers, and media professionals. Its mission is to spark a dynamic exchange of ideas, foster collaboration, and elevate the creative industries.
The choice of Qiddiya as the host is profoundly symbolic. As the flagship entertainment, sports, and cultural destination taking shape near Riyadh, Qiddiya itself represents the ambitious spirit of Vision 2030. By last year, the “Qiddiya” name had garnered a staggering 27 billion global media impressions, solidifying its status as a project capturing worldwide attention. Hosting ImpaQ here physically roots the forum’s aspirations in the very landscape of Saudi transformation.
A central highlight of the upcoming edition will be the launch of ‘ImpaQ House.’ Envisioned as a permanent international platform within Qiddiya, it aims to be a year-round destination and creative incubator for influencers. This initiative seeks to create an inspiring environment where impactful content and cross-border connections can flourish.
The forum’s ambitions extend beyond the event itself. In a significant parallel announcement, the Ministry of Media revealed a collaboration with the Ministry of Education to launch the ‘School of Media Talent.’ This program is designed to identify and nurture gifted young individuals, building a skilled, homegrown generation of media professionals equipped to tell Saudi Arabia’s evolving story on the global stage.
The benchmark was set high by the inaugural ImpaQ forum in Diriyah in 2024. That event attracted over 1,500 influencers and specialists, alongside 30,000 visitors, and catalyzed strategic partnerships worth over SR1 billion to boost the Kingdom’s creative and media sectors.
By bringing ImpaQ to its futuristic grounds, Qiddiya is not just providing a venue—it is making a statement. It declares Saudi Arabia’s intent to be a nexus for the global digital creative community, a place where inspiration is built, talent is amplified, and the future of impactful media is shaped. The 2026 forum promises to be a landmark moment, where the world’s influence-makers converge to draw inspiration, not just from numbers, but from a nation writing its next chapter.
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